Are we killing the internet?

Over the past couple of years I have been “into” developing unique and interesting websites.
Developing websites in general is not an easy task. Sure, you can download some awful program to quickly produce a web page, but designing and coding an entire site that is both visually pleasing and user friendly is not so easy, contrary to popular belief. But that’s for another blog post 😉 .

Anyway, when developing a large scale website one of the most important things you have to consider is “how do I make money with this?”. In the past you basically needed two things, adverts and traffic. Once you had those two things sorted out you were good to cash in cheques.

These days however, people have advert blockers, to which I am hugely against. I have never had an advert blocker installed on my PC, and never will. One of the main reasons for this is because I understand from a web developers point of view how difficult it is to make money online. A lot of people consider the internet “the place to be” to make money, as if its easy, but its not. Web developers spend weeks and months perfecting their websites to make it earn money. Which is why I find someone surfing my websites with an ad blocker installed repulsive.

Advertisements power the internet and they give the people that produce the websites we all love, the incentive to carry on producing new and interesting content.
I can fully understand it when you surf to a website and instantly 10,000 popup’s flood the screen. But should you really rush off and download a advert blocker because of that one site? I don’t think so.
I’d just navigate away from that website or find a piece of software to block the adverts on that particular site.

You probably think I am being a bit of a hypocrite for saying that, but I’m not.
Adverts on sites should blend into the user experience, not drive them crazy. If they do they deserve to be blocked – but just on that site!

Websites usually have very few revenue streams, adverts are one of the most important of those.

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